GO & Co.

Scale your impact with smarter marketing.

  • “GO & Co helped us reach our target audience quickly with their all-things-growth expertise”

    Nina Montgomery, Head of Product at Doveras

  • “GO & Co stepped in to fill a gap in StreetEasy’s marketing leadership. Under Grace’s guidance, they provided meaningful frameworks for team structure and operations. Their support in organizing lifecycle marketing — starting with an audit of all ongoing programs and framing efforts by customer stage — drove significant progress in planning and reporting.”

    Julie Mead, Head of Marketing, StreetEasy

  • "As an early-stage startup CEO, I needed every dollar of work to be high-impact — and that’s exactly what I got. She asked the right questions, talked to customers, and delivered without missing the mark."

    Khaylah Epps, Founder & CEO of Oma Health

  • “Grace is the ideal partner: thoughtful, collaborative, and deeply invested in our success. She quickly became an extension of our team, driving profitable, sustainable growth during a critical period. She also helped us prepare for board meetings, investor pitches, and more — and we learned a tremendous amount along the way.”

    Sierra Tishgart, Co-Founder of Great Jones

  • “It was a joy meeting with GO & Co. So much value in just one session!”

    Tesiah Coleman, Founder & CEO of Togather

Why GO & Co?

Growth needs more than ads. Brand needs more than a story.

We bring growth and brand together with the clarity and systems that make every channel, every message, and every dollar work harder.

Our services

  • Senior leadership without the full-time hire.

    We partner with founders and lean teams to provide 10–20 hours of senior-level strategic support each week. From clarifying your growth strategy to overseeing execution across channels, we help you align your brand, spend, and systems — so your team can scale with confidence. Learn more.

  • Clarity in just 8–12 weeks.

    For teams that need direction before scaling spend or headcount, a strategy sprint delivers a diagnostic, actionable roadmap, and clear priorities — efficiently. We audit your channels, positioning, core messaging, and systems, then map the path to sustainable brand resonance and growth. Learn more.

  • Strategic expertise on demand.

    For teams that don’t need ongoing fractional support but still want senior guidance, our advisory blocks offer 10 hours of flexible strategy support over 60 days. Perfect for tackling a growth challenge, auditing spend, or pressure-testing a roadmap. Learn more.

  • An external operator’s lens built for complex teams.

    For enterprise brands or large teams, we run 6–8 week strategic engagements that diagnose gaps, align internal teams, and deliver an actionable growth framework. Includes a full audit, executive-ready recommendations, and 1–2 live working sessions with your leadership team.  Learn more.

  • Strategic marketing support for public sector initiatives.

    As a certified MWBE in New York State, we partner with agencies, primes, and organizations to deliver strategic marketing, communications, and audience engagement. From research and messaging frameworks to campaign planning and performance analysis, we help projects meet compliance standards while driving measurable impact. Learn more.

  • Upskill your team with actionable frameworks.

    Custom, half-day or full-day workshops designed to build your team’s confidence and capacity. We blend strategic insight with practical tools, leaving teams with frameworks they can put to work immediately. Includes preparation and post-session documentation for easy integration. Learn more.

How we plug in:

  • Clarity when you need it
    From misaligned messaging to inefficient spend, we cut through the noise and find the signal.

  • Systems that scale
    Growth shouldn’t feel chaotic. We create the structure and alignment your team needs to execute with confidence.

  • A senior partner in your corner
    Fractional leadership and strategic advisory, tailored support for lean teams or enterprise organizations in flux.

About Us

GO & Co is led by Grace Ouma-Cabezas, a seasoned marketing strategist with nearly 20 years of experience across consumer growth, revenue, and product strategy at high-growth startups and mission-driven companies.

We bring the perspective of in-house operators and the clarity of outside partners. Our network includes top-tier strategists, creative partners, and performance experts, with deep experience across brand, growth, and digital execution.

We’ve built marketing teams from scratch, worked alongside founders, and led strategy at scale. Now, we partner with startups, nonprofits, and lean teams to bring smart, senior strategy to your team, without the overhead of a full-time hire or the rigid structures of a traditional agency.

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Let’s talk

Ready for senior-level clarity and strategy?